Compare

NetNet vs Spreadsheets

Spreadsheets work — until they don't. Here's what changes when profit tracking is automated.

Side by side

Capability Spreadsheet NetNet
Update frequency Manual (days behind) Real-time (every order)
Data entry Hours per week Zero after initial setup
Ad spend tracking Copy-paste from platforms Auto-synced via OAuth
COGS tracking Per-product formulas One-time setup, auto-applied
Shipping costs Flat estimate or ignored Per-country, per-weight rules
Payment fees Estimated or ignored Actual gateway rates
Contribution Margin Not tracked Calculated per order
Accuracy Formula-dependent Penny-accurate ($0.01)
Multi-currency Manual conversion Automatic daily rates
AI analysis Weekly narrative reports (Pro)
Margin alerts Customizable thresholds (Pro)
Exports Native format CSV, multi-sheet Excel, PDF
Time investment 3-5 hours/week ongoing 10 minutes setup, then zero
Cost Free (your time isn't) Free plan available

First 10 minutes after install

0:00 Install from the Shopify App Store
0:30 90 days of historical orders start importing automatically
3:00 Set COGS for your top-selling products
6:00 Connect Meta and Google Ads via OAuth
10:00 Full profit dashboard is live — revenue, costs, margins, all real-time

When a spreadsheet still makes sense

  • You sell on platforms other than Shopify and need to consolidate everything manually
  • You need custom financial models beyond standard P&L (fundraising projections, etc.)
  • You have fewer than 10 orders per month and prefer full manual control

For most Shopify merchants doing 50+ orders/month, the time savings alone justify switching.

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